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Press Releases

I have written over 200 press releases for a variety of companies. 

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As a newspaper journalist, I also received and analyzed thousands of press releases. 

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This combined experience has taught me what works and what doesn't work when it comes to PRs.

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Click or tap a logo to see the related press release content online.

Greenwit technologies logo
Canadian importer of electric motorcycles, Greenwit Technologies, credits high gas prices, inflation, climate change for drastic jump in sales

I used the current climate of high fuel prices and environmental consciousness to craft this PR. 

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Click or tap the logo to see the content.

Cannara logo
Cannara Biotech Partners with FV Pharma to Expand Indoor Medical Cannabis Production in Quebec 

This was for a major merger announcement in the Canadian cannabis industry. 

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Click or tap the logo to see the content.

ServiceM8 logo
ServiceM8 Launches Asset Management Tool To Simplify How Field Services Manage Client Equipment

This press releases announces the new iOS add-on for ServiceM8. 

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Click or tap the logo to see the content.

Doctors on calls
Drs. On Calls Can Help People Who Have Been Walloped by Trump’s Dismantling of Obamacare, CEO Says

This press release used the then-current political climate in the United States to convey the company's obvious benefits for the general public. 

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Click or tap the logo to see the content.

Newswire
Everyone Needs a Verifiable Way of Tracking Their Skills: Enter the Skills Playbook©

Entrepreneur Greg Twemlow required a press release to introduce his then-new concept of a blockchain-based skills verifying system for employees, freelancers, and employers. 

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Click or tap the logo to see the content.

Click a brick
Educational Building Block Company Click-A-Brick CEO Supports Striking Teachers

Over the course of four years, I wrote hundreds of press releases for educational toy company Click-A-Brick. They ranged from product announcements to opinions about then-current news stories in the toy industry.

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Click or tap the logo to see the content.

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