This landing page clearly explains the benefits to international law firms of using PCLaw's Time Matters billing, legal accounting, and time management system.
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PCLaw Time Matters Canada
This regional, Canada-specific landing page appeals to a distinct target audience with clear descriptions and you-facing language that tells visitors why this product will make their lives better.
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PCLaw Time Matters Audience Specific
Meant for a specific audience, this PCLaw Time Matters landing page appeals directly to a distinct audience and makes an emotional connection with that group of people based on the benefits that would attract them the most.