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Voice Search

Oct 29
6 min

How to Attract the “Ladies of Voice Search” to Your Site

A couple of weeks ago, my girlfriend and I were having a conversation that involved shoes or shoelaces or something to do with footwear. ...

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How to Create the Perfect Copywriting Brief

Rob Swystun

Oct 7
9 min

How to Create the Perfect Copywriting Brief

For new entrepreneurs, hiring a copywriter is often an unfamiliar task. They’re not always sure about how much direction to give a writer.

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Understanding SEO for the New Entrepreneur

Rob Swystun

Sep 24
7 min

Understanding SEO for the New Entrepreneur

Get your site to the front of the line and people will automatically trust it more and your visitors will grow.

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“_____” Does Not Convey a Message: Being ghosted as a freelancer

Rob Swystun

Sep 14
5 min

“_____” Does Not Convey a Message: Being ghosted as a freelancer

Ghosting when it comes to employees and employers is not the proverbial one-way street. I keep seeing think pieces and articles and HARO ...

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